KFC - Nuggets
Nuggets
A combination no-one thought they needed, but one that everyone will crave: nuggets with a side of donuts…or donuts with a side of nuggets? People crave sweet after savory, savory after sweet, and the combo of sweet and savory…well that’s just perfection.
And because one nugget spot wasn’t enough, we also have to talk about another taste sensation: hot and spicy nuggets. When chicken is spicy it shouldn’t be something you just feel. It should be a flavor you can’t exactly put into words.
My Role
Nothing like shooting two separate commercials and a bunch of social all in three days, but somehow we did it. As the only one to attend the shoot along with Enrique, he gave me great control over the entire process from start to finish. Overall, it was one of my favorite shoots thanks to a great director and an awesome cast bringing the new look and feel of KFC to life. Oh and nuggets and donuts…don’t knock it until you try it.
Agency: MullenLowe
Director: Kinopravda
Group Creative Director: Enrique Camacho
Associate Creative Directors: Ben Schneider & Matthew Barton
Copywriter: Nick Gonzales
Art Director: Jessica Navarrette
